Let's go ahead and state the obvious: mattresses have never been a visual feast for the eyes. White, cream or covered in dated patterns - that's the norm. You're going to cover it up with sheets anyway so what's the problem?
But suddenly the way a mattress looks uncovered seems to be a focal point for buyers.
So we're asking the question: does the appearance of your mattress without its sheets on really matter to you?
YES! How a mattress looks definitely adds appeal to the product
NO! How a mattress looks isn't important - only how it feels
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