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Houzz for Brands

Influence and inspire with brand advertising

Engage with millions of potential customers, build your authority and impact buying decisions on the #1 platform for home renovation and design. Only Houzz influences the journey end-to-end for both homeowners and home professionals, and your brand can be there every step of the way.

Want to make the Houzz community a fan of your brand?

Get Started

Our community is enthusiastic, affluent and in-market

Millions of homeowners come to get inspired, browse products and find home professionals (2.5+ million of them), making Houzz the place to be.

90%

own one home. 21% own a second home*

46%

planned to renovate in 2020

59%

planned to decorate in 2020

1 in 50

planned to build a home in 2020

Activities among Houzz users 18 and over who responded to a 2019 survey.

*2019 Houzz user surveys

Our brand solutions make an impact 

Position your products for maximum appeal via rich custom articles designed to educate and inspire. Articles are written by Houzz’s best-in-class Content team and shared with our audience of millions.

Our brand solutions make an impact 

Sponsored Content

Position your products for maximum appeal via rich custom articles designed to educate and inspire. Articles are written by Houzz’s best-in-class Content team and shared with our audience of millions.

Native Display Advertising

Seamlessly integrate your product imagery into the Houzz platform, providing key inspiration and gaining valuable exposure for your brand.

Local Advertising

Boost dealer loyalty, enjoy broad, ongoing brand awareness and increase showroom traffic by teaming up with local partners.

Sponsored Newsletters

Distribute time-sensitive messaging and drive action by exclusively sponsoring the twice-weekly Houzz Magazine.

Dedicated Emails

Build awareness, caché and influence via bespoke content-style emails created by our marketing experts. Ideal for product launches, sweepstakes, promotions and more (trade targeting only).

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You’re in good company

Dulux have worked with Houzz since 2016 with the objective of positioning Dulux as the #1 paint brand among affluent, high intent homeowners on Houzz. Houzz has helped Dulux reach new audiences and present inspirational content to highly engaged consumers year on year. To date, through the creation of the colour hub, inspirational and engaging stories and advertising campaigns, Houzz have enabled Dulux to build a strong position as the thought leader in the paint industry among UK homeowners who are planning to renovate or decorate their homes. Engagement has improved year on year and we can see high numbers of homeowners and design pros engaging with our content on Houzz. We see Houzz as an important and trusted partner for our Dulux brand.

Marketing Manager – Partnerships, Dulux UK

Houzz is a trusted advertising partner across multiple markets and has helped us boost our brand awareness in the industry. The campaigns are fully tailored to our needs and we are able to effectively target both homeowners and design professionals. Through utilising Houzz’s knowledge of their users, we’ve been able to promote our brand and products in a way which resonates well with the audience and as a result, we’ve seen great engagement with our content on the platform.

Head of Product Marketing, Accoya Wood
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Frequently asked questions

Want to make the Houzz community a fan of your brand?

Get Started

United Kingdom
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