Alternative Flooring's photo

Alternative Flooring

Review Me
Andover, Hampshire
People, Product, Planet – the three words that make the Alternative world go round, where different feels good. Alternative Flooring is an award-winning British lifestyle brand that design and manufacture exceptional carpets, rugs and runners made from the finest wool, natural fibres (seagrass, sisal, coir, jute) and faux materials. Here carpet is considered a craft with a human touch and stories to tell. The designs speak for themselves. Texture pampers, colour sings and pattern dances. Collections surprise, excite and delight making homes feel happy and the planet healthy. Collaborations with the best designers including Ashley Hicks, Margo Selby, Ben Pentreath, Ella Doran and Divine Savages push the boundaries of flooring design, creating pattern vibrant with personality. As well as a great choice of fabulous flooring Alternative gives plenty of options. From five metre seamless carpet to pre-cut runners and personalised rugs, there is a design suitable for every room in your home. And to make choosing easier try the online floor visualiser. 25 years on, Alternative Flooring is still flying high in the face of convention and finding unexpected new ways for everyone from stylish home dwellers to visionary interior designers, to express themselves and fall in love right down to their toes.

Services Provided

Bespoke Rugs, Carpets, Custom Rugs, Wool Carpets, Natural Flooring, Sisal Flooring, Seagrass Flooring, Jute Flooring, Patterned Carpets

Areas Served

England, Wales, Ireland, Northern Ireland, Scotland, Jersey, Guernsey


Flooring Innovation Gold Award Winner 2020 for Design - Quirky Runners

United Kingdom
Tailor my experience using cookies

By continuing to browse this site or use this app, I agree the Houzz group may use cookies and similar technologies to improve its products and services, serve me relevant content and to personalise my experience. Learn more.