Anyone seeing any new business from listing in houzz?

12 years ago

I'm a new user here at houzz, an architect and I'm wondering if any other professionals who have been here a while have seen an uptick in business that they can attribute to the site?

Featured Answer

PRO

ArchiBusiness Marketing

10 years ago

Don't be discouraged. Social media (and other online forms of marketing/PR) is about being in as many places as possible. No one channel or platform is going to be the magic pill. Set your expectations realistically, this is a free forum, not Google Adwords.

Blogging, being on Houzz, Pinterest, Twitter, Facebook, etc., are parts of the puzzle which need to be connected with other parts to be effective. Houzz is not really a direct lead generator, but what it does offer is a place where you have the chance of being seen by people and organizations who may refer you at some point in the future. If you are fortunate, you may also encounter that dream client.

In the meantime, by utilizing Houzz to its full capabilities you are driving traffic back to your website, creating backlinks (which are great for SEO), producing re-usable website/blog/twitter/facebook content, increasing your credibility, expanding your network, and getting a sense of market trends.

I'd say that's quite a lot for something that you are getting free (notwithstanding your time and effort, of course).

Sort by:Oldest

Comments (41)

PRO
Liza Hausman
12 years ago
We're hearing many stories from professionals that this is the case. Here are some examples:

http://www.businessweek.com/articles/2012-03-14/an-online-antidote-to-the-housing-bust

https://twitter.com/#!/search/decormentor%20houzz
PRO
Get Back JoJo
12 years ago
I haven't yet
Related Discussions
Help us stop our new kitchen from going clinical!
Q
Comments (43)
I thought I'd update everyone as to what we settled on as most of you won't have seen the finished post. Went went for Little Greene French Pale Grey on the walls and then a Grey Quartz worktop which had worked quite well. To stop it from being clinical, we opted for some textured wallpaper in the dining area which is Bala Storm (I think) from John Lewis. We then added some natural tones using a wooden table, and then Vitra chairs. Along with wooden fruit bowl etc. The main window will have wooden venetian blinds, and the bay windows will probably be done in a darker grey material as the perfect fit style blinds you find in conservatories
...See More
Houzz Advent Calendar: December 13th - Win a lightbox from Idyll home!
Q
Comments (128)
Hi everyone! Thanks for all the comments and input, it was great to see so many of you get involved! The competition is now closed, and any winners should have received an email from us confirming their prize so get checking. Happy New Year and here's to the next one!
...See More
Houzz Advent Calendar: December 21st - Win a Rockett St.George board!
Q
Comments (100)
a bathroom that works, we spend so much time, effort and creativity bringing our clients dreams into being, that we haven't had time to do anything to our new home, we've been living here 4/5 months, everything needs doing, wiring plumbing kitchen decorating, new windows and doors.....watch this space
...See More
Small business office flooring and noise.
Q
Comments (3)
Hi, You could consider amtico. I'm not sure how it would work in a commercial place but I've been informed that it's the sort of stuff used in supermarkets so can take high amounts of traffic, moving things around. It's also softer to the touch than porcelain (very much so like lino or vinyl on a roll) so I'd presume sound would be minimised; maybe not so much as carpet tiles though.
...See More
PRO
Kisarau Architect, LTD.
12 years ago
No, but my current clients love this site, so... I better use it or else!
PRO
Get Back JoJo
12 years ago
In the design profession it is an essential to get involved in these more socially connected sites.
PRO
Get Back JoJo
12 years ago
I do see a lot of designers giving away a lot of information that is valuable
PRO
Madison Modern Home
12 years ago
We have gotten three solid leads from Houzz. We're in the process of estimating our services for all three, and hopefully they'll become clients. They all told me they found us on Houzz
PRO
Get Back JoJo
12 years ago
That is great! Good for you!
PRO
Madison Modern Home
12 years ago
One thing that helps us is that we're in Los Angeles, which is a huge market
PRO
Get Back JoJo
12 years ago
Fer sure.
PRO
Toni Sabatino
12 years ago
I am just finishing a job where the client found me on HOUZZ. I also find that it is incedibly useful to show to clients. Being able to look at samples of different styles and colors, ventilation, farmsinks, island shapes, counter materials, etc...all in one organized place, helps greatly in refining what I am going to create for them.
PRO
COASTROAD Hearth & Patio
12 years ago
I've been on here for a year or more, without any contact to speak of, but three potential clients have contacted me in the last two weeks, one of which may lead to much more work.
PRO
Get Back JoJo
12 years ago
Interesting
PRO
Dig Your Garden Landscape Design
12 years ago
last modified: 12 years ago
I have a great landscape design project in the SF Bay Area in progress with a wonderful man who found me on Houzz! And just this week another person in San Francisco contacted me and I have a landscape design consultation scheduled for next week. I guess I'm lucky and I'm grateful. Hang in. And thank you Houzz.com!
PRO
Get Back JoJo
12 years ago
Your profile looks awesome (Dig your garden....) I am not giving up. I really haven't developed my Houzz presence but I am trying to fit that in as well as doing everything else that I do. Thanks for the info.
PRO
Dig Your Garden Landscape Design
12 years ago
Thanks for the compliment Joan, I like your style too! Good luck.
PRO
Glenna Partridge Garden Design
12 years ago
I have had a number of direct phone calls, and 3 direct client sales from joining the site at the end of January 2012. Having my portfolio of work on this site has been of great value to me besides direct sales. I can see what fellow designers are doing in all the different metro areas/countries which is inspirational. There is a lot of talent on this site and it only makes you strive for better when you put yourself in a big pool of talented designers! The discussion board on the site is a great way to see what potential clients are seeking information about and I do like to help out the community by answering questions. Also, the direct comments to my work are so helpful to show me current opinions about trends in my design field. All in all I love the site.
Lauren
12 years ago
I am not a professional but I wanted to make a comment. I think this is a great site for getting ideas and maybe give someone the bug to improve their home. I am not ready to do anything yet but when the time comes I will know have a place to turn to for some help.
PRO
Archipelago Hawaii Luxury Home Designs
12 years ago
Yes, we have gotten two projects and we use it as a tool with our clients. Some of our clients do not live here, so the design process is done via telephone and internet. Houzz as been a great, user-friendly site for us and our clients.
PRO
Get Back JoJo
12 years ago
last modified: 12 years ago
I have had several new calls due to HOUZZ exposure and one is out of state!
PRO
iCADservice Co. Ltd.
11 years ago
last modified: 11 years ago
Not yet. maybe because I specialize in CAD drafting. By the way, come visit our website www.icadservice.com and tell me how do you feel about our portfolio. :D
PRO
Dekko Concrete
10 years ago
We have loved being on Houzz and found that we get quite a bit of traffic from here. I would suggest looking at how to get good rankings and reviews, this helps quite a bit. Best of luck!
PRO
Toni Sabatino
10 years ago
Follow up to a comment I left here 14 months ago, i have had a major increase in interest in my work because of exposure on Houzz. Houzz has changed the way I do business and I am excited to be a member of this supportive community.
PRO
Dekko Concrete
10 years ago
I think it took us at least three months to have customers start contacting us.
PRO
Kisarau Architect, LTD.
10 years ago
We have a couple of clients that "found" us on Houzz. It helps to have as many projects up as you can to show your capabilities.
PRO
Liza Hausman
10 years ago
G5 - Reviews are very important to prospective clients. It would certainly help not hurt you to have some positive client feedback on Houzz. Take a look at the profiles of the folks getting business and you'll see they are complete and robust. Let us know if you need any help.
PRO
Murals and More Decor
10 years ago
G5 - We design and create tempered glass backsplashes and are located in Coquitlam. We have had projects gained from exposure on Houzz. In fact, just in the process of finishing up a custom piece for a client right now. I consider Houzz one more useful tool in the overall marketing tool kit. Please get in touch if you would like any more details. You can find my contact details on my profile page.
PRO
Welcome Home designs
10 years ago
I'm pleased with the latest business I've been getting from Houzz.com. A client contacted me from as far away as Ottawa as she was moving to Coquitlam and wanted a local decorator to help her set up her new home being built.
PRO
Designer's Edge Kitchen & Bath
10 years ago
I have definitely seen referrals coming from my professional site on houzz. I appreciate that I can share ideabooks with clients and also easily update projects and add photos.
PRO
3D Rock Wall Art Decorations
9 years ago
We are newcomers and reading all the comments I get the feeling that Houzz has only US users. We are in Bulgaria and I really hope the future will prove me wrong. Thank you!
PRO
Welcome Home designs
9 years ago
It has taken a while but this year I had 3 clients find me on Houzz. And mostly because they were looking for a local decorator in their area. I guess it's all in what clients are looking for. Good luck to all!
PRO
Hawkins Landscape Architecture/TriadGarden
9 years ago
I have been on HOUZZ for a while- but did not update or add to my profile for a long time. Now that I have updated it- I have gotten more leads that have found me on HOUZZ. I'm a believer! Love the site and so do my customers.
PRO
Dig Your Garden Landscape Design
9 years ago
I'm so fortunate and so pleased to say that Houzz has been a major resource of continuous referrals for my landscape design business in the San Francisco Bay Area. Besides the personal great news, I'm thrilled that word has spread so widely about Houzz and so many people are using this wonderful resource for design ideas and inspiration. A big thank you and bravo to Houzz!!!
PRO
Urbana Design Studio
9 years ago
We currently have a large renovation project that was a referral from Houzz. I think Houzz is one of the most targeted tools available to reach prospective clients (aside from referrals). I rarely meet a homeowner that is not using Houzz (and the one's who are not, thank us for providing them with the site). I definitely believe Houzz has increased our exposure and interest in our business. - Shannon
PRO
Get Back JoJo
9 years ago
I have gotten even more interested clients BUT I will say half of them have absolutely no concept of budget or what things cost. Honestly I love Houzz and I think they do a great job BUT budget minded people can't look at most of the interiors of homes and realistically get the same look for a 5k budget!
Radlie Hunter
9 years ago
last modified: 9 years ago
It depends on where you live and how interesting the offer is. I do agree with the comment directly above me that half of them have no concept of the cost.
PRO
ep visualz - Architectural Rendering - 3D Models
9 years ago
I started getting inquires within a couple of months. I add new images regularly and modified the wording in my business description and I believe that has helped. I am also in a rather unique business niche and that probably helps my visibility.
PRO
Ceramiche Musa
9 years ago
we uploaded on HOUZZ recently and we need to get exposure especially in USA. so far no contacts but I think the portal is useful especially when we will be able to sell ceramic tiles directly. we have 70 years of history and a huge heritage so I am optimistic for HOUZZ
PRO
Home Reborn
9 years ago
I am a design-build contractor in Toronto. I set up a Houzz account last year and got project inquiries pretty much from day one, and I probably receive about two to three project inquiries a week. It helps that I am careful about taking good photos of my work and posting a LOT of them - I've put up over 350 photos of over 60 projects. I'd estimate that about ten of my pictures get "Ideabooked" daily. Soliciting client reviews is also helpful, as is answering questions from Houzzers promptly. Not all inquiries lead to contracts of course, but enough do to keep me busier than I have ever been. Houzz rocks!
PRO
Anita Roll Murals
9 years ago
Yes I have! Products I sell online as well as mural jobs.
PRO
BRUM FAUX FINISHING
8 years ago
Hi Anita. You are the first artist I have seen in perusing the comments here. Are you under Artists and Artisans? Good to see someone on here that does something similar, although not exactly, what I do.

Anyone seeing any new business from listing in houzz?

Comments (41)

Related Discussions

COMPANY

BUSINESS SERVICES

GET HELP

CONNECT WITH US